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	<description>Trademarks, Patents and Copyright Specialists</description>
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		<title>Business in East Anglia</title>
		<link>http://www.ip21.co.uk/2011/08/817/</link>
		<comments>http://www.ip21.co.uk/2011/08/817/#comments</comments>
		<pubDate>Mon, 15 Aug 2011 15:22:14 +0000</pubDate>
		<dc:creator>ip21</dc:creator>
				<category><![CDATA[Company news]]></category>

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		<description><![CDATA[The Business in East Anglia Website, www.bizeast.com, recently published an article on its weekly newsletter regarding the growth of ip21 entitled “IP Firm Relocates&#8221;.  To read the article click here.]]></description>
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		<title>What&#8217;s in a Name?</title>
		<link>http://www.ip21.co.uk/2011/07/name/</link>
		<comments>http://www.ip21.co.uk/2011/07/name/#comments</comments>
		<pubDate>Tue, 12 Jul 2011 13:52:30 +0000</pubDate>
		<dc:creator>ip21</dc:creator>
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		<description><![CDATA[  What&#8217;s in a Name? Choosing the right name for your business, or for your range of products, is often key to commercial success.  Brand Name Checklist Not merely descriptive Not just &#8220;laudatory&#8221; Not already registered Not too similar to &#8230; <a href="http://www.ip21.co.uk/2011/07/name/" class="readfullarticle">Read full article &#62;&#62;</a>]]></description>
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		<title>How Valuable Are Domain Names?</title>
		<link>http://www.ip21.co.uk/2011/05/valuable-domain-names/</link>
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		<pubDate>Wed, 25 May 2011 14:45:33 +0000</pubDate>
		<dc:creator>ip21</dc:creator>
				<category><![CDATA[Company news]]></category>
		<category><![CDATA[ip21 Blog]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[domain names]]></category>
		<category><![CDATA[trade marks]]></category>
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		<category><![CDATA[valuation]]></category>

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		<description><![CDATA[Domain names &#8211; the address of a website &#8211; are an increasingly prominent component of any business&#8217;s intellectual property asset base. Just how strategically important and commercially valuable are these domain names? What is their actual worth versus other intangible &#8230; <a href="http://www.ip21.co.uk/2011/05/valuable-domain-names/" class="readfullarticle">Read full article &#62;&#62;</a>]]></description>
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		<title>ip21 Making Headlines</title>
		<link>http://www.ip21.co.uk/2011/05/ip21-making-headlines/</link>
		<comments>http://www.ip21.co.uk/2011/05/ip21-making-headlines/#comments</comments>
		<pubDate>Wed, 25 May 2011 14:00:41 +0000</pubDate>
		<dc:creator>ip21</dc:creator>
				<category><![CDATA[Company news]]></category>

		<guid isPermaLink="false">http://www.ip21.co.uk/?p=697</guid>
		<description><![CDATA[The Eastern Daily Press (EDP) recently published an article on the growth of ip21 entitled &#8220;Norwich Lawyers make a move towards future growth&#8220;.  To read the article click here.]]></description>
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		<title>Keep Off the Olympic Grass</title>
		<link>http://www.ip21.co.uk/2011/05/olympic-grass/</link>
		<comments>http://www.ip21.co.uk/2011/05/olympic-grass/#comments</comments>
		<pubDate>Tue, 03 May 2011 15:33:24 +0000</pubDate>
		<dc:creator>ip21</dc:creator>
				<category><![CDATA[ip21 Blog]]></category>

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		<description><![CDATA[Keep Off the Olympic Grass Debra Hiddleston, Trade Mark Attorney ip21 Ltd With 2012 not far away, it is tempting for businesses to try to profit from the huge public interest in and support of the Olympics by selling t-shirts &#8230; <a href="http://www.ip21.co.uk/2011/05/olympic-grass/" class="readfullarticle">Read full article &#62;&#62;</a>]]></description>
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		<title>What is the difference between a brand and a trade mark (trademark)?</title>
		<link>http://www.ip21.co.uk/2011/03/difference-brand-trademark-trade-mark/</link>
		<comments>http://www.ip21.co.uk/2011/03/difference-brand-trademark-trade-mark/#comments</comments>
		<pubDate>Fri, 04 Mar 2011 13:03:51 +0000</pubDate>
		<dc:creator>ip21</dc:creator>
				<category><![CDATA[ip21 Blog]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[IP valuation]]></category>
		<category><![CDATA[support intangibles]]></category>
		<category><![CDATA[trade marks]]></category>
		<category><![CDATA[trademarks]]></category>

		<guid isPermaLink="false">http://www.ip21.co.uk/?p=546</guid>
		<description><![CDATA[The terms &#8220;brand&#8221; and &#8220;trade mark&#8221; (or trademark) tend, in common parlance, to be used interchangeably. To confuse these concepts with each other is to overlook the essential nature and purpose of each. While one is a protective legal device, &#8230; <a href="http://www.ip21.co.uk/2011/03/difference-brand-trademark-trade-mark/" class="readfullarticle">Read full article &#62;&#62;</a>]]></description>
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		<title>ip21 Valuation is now advertising on The Economist website</title>
		<link>http://www.ip21.co.uk/2011/03/ip21-valuation-advertising-economist-website/</link>
		<comments>http://www.ip21.co.uk/2011/03/ip21-valuation-advertising-economist-website/#comments</comments>
		<pubDate>Thu, 03 Mar 2011 15:47:21 +0000</pubDate>
		<dc:creator>ip21</dc:creator>
				<category><![CDATA[Company news]]></category>

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		<description><![CDATA[ip21 recently launched an online ad campaign, for its new IP Valuation division, on www.economist.com &#8211; click here for a screenshot of the ad as it appears on the site. The ad, in all its animated glory:]]></description>
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		<title>ip21&#8242;s Inaugural Blog Post (!)</title>
		<link>http://www.ip21.co.uk/2011/02/ip21s-inaugural-blog-post-2/</link>
		<comments>http://www.ip21.co.uk/2011/02/ip21s-inaugural-blog-post-2/#comments</comments>
		<pubDate>Wed, 23 Feb 2011 17:14:23 +0000</pubDate>
		<dc:creator>ip21</dc:creator>
				<category><![CDATA[ip21 Blog]]></category>

		<guid isPermaLink="false">http://www.ip21.co.uk/?p=529</guid>
		<description><![CDATA[Welcome to what is hopefully the first of many posts to come on ip21&#8242;s brand new blog. Why We Started a Blog As arbiters and protectors of intellectual property, ip21 cannot rightly espouse the benefits of innovation without itself embracing innovative &#8230; <a href="http://www.ip21.co.uk/2011/02/ip21s-inaugural-blog-post-2/" class="readfullarticle">Read full article &#62;&#62;</a>]]></description>
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		<title>New Norwich Office for ip21</title>
		<link>http://www.ip21.co.uk/2011/02/new-norwich-office-for-ip21/</link>
		<comments>http://www.ip21.co.uk/2011/02/new-norwich-office-for-ip21/#comments</comments>
		<pubDate>Mon, 07 Feb 2011 16:48:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Company news]]></category>

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		<description><![CDATA[ip21 has moved its headquarters from the Norwich Research Park, Norwich to prominent new offices at Broadland Business Park.  The impressive offices at Old Chapel Way, Broadland Business Park, Norwich, NR7 0WG are a demonstration of the success and growth &#8230; <a href="http://www.ip21.co.uk/2011/02/new-norwich-office-for-ip21/" class="readfullarticle">Read full article &#62;&#62;</a>]]></description>
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		<title>Dr Oliver Harris joins ip21</title>
		<link>http://www.ip21.co.uk/2011/01/dr-oliver-harris-joins-ip21/</link>
		<comments>http://www.ip21.co.uk/2011/01/dr-oliver-harris-joins-ip21/#comments</comments>
		<pubDate>Sun, 02 Jan 2011 16:45:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Employees]]></category>

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		<description><![CDATA[Dr Oliver Harris joined the ip21 Life Sciences team on 4th May 2010, working in our Norwich office as a Patent Specialist. Oliver graduated from the University of Oxford with a Masters Degree in Biochemistry. He then gained a PhD &#8230; <a href="http://www.ip21.co.uk/2011/01/dr-oliver-harris-joins-ip21/" class="readfullarticle">Read full article &#62;&#62;</a>]]></description>
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